Waterland Outdoor Pursuits’ Lake 32, the forty-four-acre naturally fed lake, has released its ‘Early Bird’ offers for those looking to kick-start the New Year in style

The stunning lake, situated in the Cotswolds, Gloucestershire, is ideal for wild water swimming. It was recently rated as one of the best winter swimming spots in Britain by national newspaper, The Guardian.

The discounted offers include reductions for couples, families, adults and under 18’s.

The lake is approximately 3-4 metres in depth and is assessed annually by the Environmental Agency, meaning it’s the ideal place to take the plunge this winter.

Jo Pendlebury, director of training & development at Waterland Outdoor Pursuits, said “With New Year resolutions being set, fitness is top of the agenda. What better way to achieve this than to be outdoors and at one with nature? We welcome new members and look forward to welcoming back our existing members.”

The UK has its sights set on fitness and weight loss for 2020. In fact, it’s been releasedthat 47% of Brits have said that their New Year Resolution is to improve their fitness or increase their exercise, whilst 44% want to lose weight.

Wild swimming has long been considered a tonic for body and mind, but recently, a study by theBritish Medical Journal has proven the positive impact that wild swimming can have on mental health. Some benefits include the reduction of stress, the reduction of inflammation and a sense of wellbeing.

The ‘Early Bird’ discounts include:

Swim Membership

Adult                      £85

Under 18’s              £30

Couples                   £150

Family                    £210

Craft Membership  

First Craft               £140

2nd Craft                £60

Family (4)               £300

Craft/Storage          £200

Joint Swim/Craft   

1 Adult/1 Craft         £175

Friends of Waterland Outdoor Pursuits

10% off hire            £80

Memberships run for a full year, (with the exclusion of two days which are fully booked out for events and Christmas Day), giving 362 days access, which works out at less than a pound a day.

Suitable for triathletes, aquathon competitors and novice swimmers alike. Lake 32 has buoyed courses of 200, 400, 750 and 1,500 metres.

Non-members can swim Tuesday, Thursday and Friday evenings from 5.30pm until dusk as well as weekend mornings. Triathlon or wild swimming members can swim before 10am in the morning seven days a week and Tuesday, Thursday and Friday evenings.

As well as open water swimming, Waterland Outdoor Pursuits offers group activities, ideal for corporate team bonding and young people. These include stand up paddle boarding (SUP), windsurfing, archery, raft building, low ropes, sailing, kayaking, orienteering, problem solving, bush craft and canoeing.

The organisation is an Activity Licensed site which is approved for watersports. They are also accredited by the Royal Yachting Association and British Canoeing (formerly The British Canoe Union).

Waterland Outdoor Pursuits boasts a seasonal onsite café, onsite toilets, hot showers, camping area (group camping only) and changing facilities.

For more information, visit www.ukwatersports.co.uk.

ENDS

For Editorial enquiries, contact redheadPR: pr@redheadpr.co.uk