Avalon’s new European marketing team set for success

Avalon, the provider of pre-paid funeral plans, has restructured its marketing team to better serve new and existing customers across the continent and expand into new territories.

As part of the new structure, Robert Kirkhope, previously marketing manager, has been appointed head of marketing Europe at the company. He will focus on continuing to develop the marketing operation in Spain and Portugal.

In other appointments, Becky Laurie, formerly marketing supervisor Costa Blanca South, Murcia and Almeria, becomes marketing manager Eastern Spain, Sharon Hitchcock, formerly marketing supervisor Costa del Sol becomes marketing manager Western Spain and assistant marketing supervisor Julie Rickers Durrant becomes marketing supervisor for Almeria.

Within the last financial year, Avalon’s marketing has been integral to the 53 per cent growth across Europe. The revitalised team is now in place to sustain this impressive growth and move the business forward even further.

Speaking about the changes, head of Europe at Avalon, Jason Gardner said: “At Avalon we have ambitious growth plans. We’re also committed to progressing the careers of the highly talented people we have across our business. Marketing is vital to Avalon and this restructure supports our commitment to engaging with our potential and existing customers. We congratulate Robert, Becky, Sharon and Julie and look forward to further successes across Spain and Portugal.”

Avalon protects customers from rising funeral costs and the difficulty of arranging a funeral when the time comes, which can be complex outside the UK. Avalon’s three comprehensive packages, Balmoral, Windsor Way and Britannia, are available in Spain, Portugal and Tenerife. Alternative plans are available for customers residing in Cyprus, Malta and Turkey.

For more information on Avalon, please visit www.avalonfuneralplans.com, like on Facebook and follow on Twitter.

For media enquiries, please contact Emma De Maio, redheadPR, 07921 160 134, emma@redheadpr.co.uk.

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