**For immediate release** 

Guestline software doubles online apartment bookings

Hospitality software providers, Guestline, has a portfolio of technology solutions aimed at the apartment market to help them manage their properties more effectively and maximise the amount of revenue they generate from them.

Since installing an integrated suite of property management solutions at SACO - The Serviced Apartment Company, online bookings have doubled in the last twelve months. SACO, a market leading vendor with over 30,000 stylish, serviced apartments worldwide reported that Rezlynx PMS has helped them maximise revenue streams in this competitive market. They also installed Distribution Channel Manager, Central Reservation System and PCI Manager. 

Guestline's cloud based property management software - Rezlynx - is currently growing revenues in apartments across the UK and is fully integrated into the Guestline distribution and central reservation platforms. Rezlynx incorporates full PMS functionality, including front of house, reservations, housekeeping, back office, sales ledger, billing and business analysis reporting whilst the Guestline Distribution Channel Manager delivers a solution to maximize the yield potential of apartment stock by offering real time availability to all online sales channels.

 Guestline installed an integrated suite of property management solutions at SACO - The Serviced Apartment Company, a market leading vendor with over 30,000 stylish, serviced apartments worldwide. SACO reported that online bookings have doubled in the last twelve months as a result of implementing Rezlynx PMS which has helped them maximise revenue streams in this competitive market. They also installed Distribution Channel Manager, Central Reservation System and PCI Manager.
Greater availability and increased consumer demand are driving the growth of the serviced apartment sector, according to the Association of Serviced Apartment Providers (ASAP). As a result, the need for software solutions to help apartments manage their portfolios more efficiently and profitably is also on the rise.

Ideal for managing multiple properties, the combination of Rezlynx PMSandChannel Managerequips apartment vendors with a centralised property management solution that facilitates real-time head office management reporting, provides seamless cross-property bookings and manages live online reservations through a variety of online channels (including bookings from their own website, third party booking agents and the GDS) from one location.

With more people waking up to the benefits of serviced apartments - more flexibility, more space, a home away from home and great value - apartment owners need to ensure they have the systems in place to serve this growing market.

Other apartment vendors that have implemented Guestline solutions include Prestige,The Spires Serviced Apartments,Fountain Court,Town and Country and Base ServicedApartments.

Rupert Gutteridge, Sales and Marketing Director at Guestline added ‘Serviced apartment vendors choose Guestline's PMS and channel management solutions as we can supply this market with fully scalable, next-generation solutions which help increase occupancy, room rates and RevPar. Between them, ASAP's 73 members have opened 809 units so far this year - expected to reach nearly 1,000 by the end of 2014 - and everything points to even more growth in the coming years.'

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About Guestline

Established in the UK, Guestline provide innovative property management and distribution software to the hospitality industry. Founded on cloud-based technology, Guestline's revenue generating solutions enable hotel groups and independents of all sizes to achieve maximum occupancy at the most profitable rate.

Fully integrated into the Guestline distribution and central reservation platforms, the property management software is currently growing revenues in businesses in ten countries across four continents. The range of products include Rezlynx PMS, online booking manager, CRS, channel distribution manager, PCI compliance and EPoS systems.

For more information, visitwww.guestline.comor contact:

Kate FullerMarketing Manager

Guestline Ltd · Guestline House · Shrewsbury Business Park · Shrewsbury · SY2 6LG · UK

kate.fuller@guestline.com

+44(0) 1743 282300