Plumbing supplies manufacturer makes another splash with paddleboarding sponsorship
Zilmet, the expansion vessel manufacturer, has announced its continued sponsorship of the UK’s premier stand-up paddleboarding (SUP) challenge for 2024.
Now in its seventh year, the Trent100 has enjoyed Zilmet’s support since 2017. This popular endurance challenge invites teams from around the world to traverse a scenic route for 100 km along the River Trent, starting in Great Haywood near the Zilmet UK office in Staffordshire. Paddling finishes in Nottingham city centre, where a festival-style event promises fun and adventure.
Although the Trent100 includes competitive elements like timing and checkpoints, the focus is on endurance, adventure, and team spirit rather than racing against others for a podium position. Dave Mistry Pain, from the Trent100 organisation team, explains: "Our mission has always been to inspire and challenge SUP enthusiasts to push their limits, as well as having a thoroughly great time.
“We are immensely grateful for Zilmet's continued support, which has been instrumental in the growth and success of the event.”
Cynthia Fisher, spokesperson for Zilmet UK, who acted as event starter at one of the early Trent100s, praised the event for its competitive spirit and sense of community: "The Trent100 is a thrilling display of stamina and camaraderie making it a must-see each year. The organisers do a fantastic job of creating an inclusive event that we are proud to champion.”
Tickets for the event are still available through the Trent100 website.
Learn more about Zilmet’s range of expansion vessels and buffer tanks on their product page.
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About Zilmet
Zilmet, part of the Inta group, is internationally renowned and is Europe’s largest expansion vessel and heat plate manufacturer. Zilmet strives for innovation and quality, with a strong commitment to enhancing the efficiency and safety of heating and cooling water systems worldwide. It continues to be a pivotal player in the industry.
For more information, please contact:
Lewis Sweeney
PR Executive
Reeves Media
lewis@reeves.agency
Matt Walker
Managing Director
Reeves Media