I'm just sending this nice little business / local news story over to you, to announce that after a successful first year, Glow Arts has been commissioned to produce Glow Illumination Trail for the next five years at Cobtree Manor Park, Maidstone.
It was the first event for Glow Arts founder Lisa Carpendale, having left a career in finance to move to a creative self-employed role, so to be asked to commit to another five years is very pleasing for her!
Lisa is from Rainham, Kent and her background details are at the bottom of the release.
Last year, the event ran for two weeks and sold out 26,000 tickets. In 2022, the event will run for almost four weeks and there will be 55,000 tickets available.
The aim of this PR is to share the good news but also let businesses know that they can get involved with the event in terms of sponsorship. The footfall will be huge if they would like to get in front of a winter/Xmas audience with seasonal products and services.
Do let me know if you need anything else.
I have plenty of professionally-taken images that I can send to you if you would like them, plus photos of Lisa Carpendale too. Just let me know your requirements.
Lisa is also available for interview for more information, for radio or broadcast.
Best wishes,
Sarah Hawes
Izzy PR
07748 631100
GLOW ARTS ILLUMINATION TRAIL AWARDED FIVE-YEAR COBTREE CONTRACT
Following its hugely successful 2021 winter illumination trail at Cobtree Manor Park, Glow Arts has been contracted to run the seasonal event for the next five years.
Headed up by Rainham-based Glow Arts founder and creative director, Lisa Carpendale, the debut in December 2021 saw the beautiful Maidstone park transformed into a magical, twinkling immersive experience complete with fairy lights/festoon lights and art installations that lit up the woods as darkness fell.
Aiming to be as inclusive and accessible as possible, sensory sessions were included for guests in need of a more low-key experience and thought was given to the design for people with mobility concerns.
Local community involvement was also a priority; the on-site food market served up treats and drinks from Kent vendors and a local school (Parkwood Juniors, Maidstone) took part in a workshop to make lanterns for the trail.
Support has also been re-contracted with Faversham-based marketing and PR agency Izzy PR that led on the communications strategy.
26,000 tickets were sold for the 2021 two-week event, with people of all ages from Kent and beyond visiting. Due to the success and demand for tickets last year, Glow will opening earlier and run for more weeks, reaching an estimated 55,000 people.
Lisa will be inviting business sponsorship in 2022 to both support the event and also allow companies to reach this huge footfall right on top of Christmas.
The event was aided by a project grant from Arts Council England.
Lisa said: "The feedback from last year's trail has been fantastic and to be asked back for another five years is testament to the success of our first year. Cobtree Manor Park is such a beautiful venue, and we feel so privileged to be able to continue to use this wonderful setting for the next five years. We've learnt a lot from our debut event and will be using that to make this year's even more magical and most importantly, accessible and inclusive, because arts should be available to everyone."
-ENDS-
NOTES TO EDITORS:
Images sent with this release are only to be used with this information. Future and further use requires permission please.
Contact Sarah Hawes:
sarah@izzypr.co.uk
07748 631100
Lisa Carpendale is available for interview if required - please contact Sarah Hawes to arrange.
LISA CARPENDALE BACKGROUND
For the last 15 years, Lisa has worked in finance, operations, events and productions within the arts, events, live music, and creative industries, including leading London venues such as The Roundhouse, Riverside Studios and The Place.
For five years, she was founder and producer of The Cabaret Club, showcasing local talent to audiences across Medway, Kent.
She also worked for Ideas Test Swale & Medway as Creative Networks Manager and as events manager for GEEK, bringing people together through video gaming and was the producer for The Lost Picture Show, a touring cinematic experience which toured to The Big Chill Festival, Shambala festival and venues across London.
Realising her passion for production and creativity, Lisa stepped away from her finance and operational roles to go it alone and launch Glow Arts. Focused on delivering spectacular, high-end events that makes art accessible to all, Lisa aims to provide an outstanding, magical experience for Glow Arts attendees of all ages.