PRmax launches PressOffice, a full feature media communications platform

PRmax is pleased to announce that it is expanding the scope of its suite of PR support software with the launch of their full featured media and stakeholder communications system, PressOffice.

PressOffice enables communications professionals at all levels, from freelancers to large agencies and corporate organisations, to access, engage and inform all relevant audiences.

The major upgrade integrates their highly researched, accurate media database with full CRM tools, media enquiry tracking, journalist requests, press release distribution, online newsrooms along with media and social media monitoring and results analysis. 

A clear, simplified user interface allows for an excellent user experience with fewer clicks required to access vital information and updated technology provides futureproof speed and efficiency.

PRmax Chief Operating Officer David Mahoney explains, "PressOffice marks the major next step in our ongoing development, bringing the integration of the full suite of PR tools under a single umbrella service available to and affordable by all levels of the PR community. The separation of the product name and the company name is a logical step to take whilst we make this leap into our future."

The roll out of PressOffice will begin for UK clients this week with full roll out to other markets planned for next month.