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Herd Group set to transform the vehicle rental market...



09:00 Monday 1st November 2021


Herd Group set to transform the vehicle rental market with Control Your Herd powered by Coastr 


The Herd Group, one of the UK's leading independent van hire specialists, has partnered with award-winning mobility-tech company Coastr to roll-out ‘Control Your Herd' a state-of-the-art vehicle rental platform, which is set to transform the commercial vehicle rental experience. 

The Coastr partnership will deliver a market leading vehicle rental platform to Herd Group and its network of franchises. The platform utilises connected vehicle technologiesfor automating and digitising operations for the rental industryand its all-in-one rental platform has been recognised globally. Coastr is the creation of CEO Biswajit Kundu Roy, who founded Coastr to deliver technology enabled innovations to the vehicle rental industry.


Control Your Herd will allow Herd Group, along with its network of franchises to lead the way within the rental market, by accessing cutting edge technology and delivering new-age rental services, that allows customers to complete the full cycle of the rental process contactless by online bookings and via a mobile app.

Furthermore, driving the brand's commitment of delivering exceptional customer CARE, Control Your Herd, provides a solution across all touchpoints for the customer, ensuring a seamless vehicle rental experience, whilst significantly shortening the amount of time needed to rent a vehicle.

In announcing the news, Nigel Schroder, Herd Group CEO said, "We are delighted to collaborate with Coastr, who are innovative thought leaders in the vehicle rental industry, ushering the industry into the new-age of digitised rentals."


"Control Your Herd will accelerate sophisticated rental bookings in the UK. It is the only all-in-one software that digitises vehicle rental, management and operations and will completely revolutionise the vehicle rental sector."

Biswajit Kundu Roy, Coastr CEO said,"We are truly excited about working with Herd Group as their Technology and Innovation partner, due to our shared vision of enabling vehicle rental businesses to take more control over their destiny (and their "Herd"). Their commitment to delivering the best for their customers, complements our commitment to constant innovation that delivers new-age digital experiences and security across all types of vehicle rentals"


The Control Your Herd platform delivers benefits for both customers and rental operators including operational cost savings, time saving and revenue maximisation through improved fleet utilisation along with best-in-class support.

With the new age award-winning platform, comes exceptional business security, with advanced fleet and data security technology for complete peace of mind. With key features such as vehicle immobilisation to protect vehicles from theft, along with real time tracking with our integrated telematic technology which provides alerts in the event of a vehicle accident. 

It's an exciting time for the Herd Group and its customers as we take the market to a new level with a platform that's continually evolving, with technologies that are set to deliver a stream of new features and benefits including new DVLA Driver Checks, Fleet Movement & Driver Scheduling, Competitor Pricing Management and Keyless Entry. 





Notes to Editors

Logos included

Boiler Plate: Herd Group operates from Rivermead House, Hamm Moor Lane, Weybridge, Surrey, England, KT15 2SF. 

CONTACT: Paula Johnson

COMPANY Herd Group

PHONE 01372 747 333 



Herd Group

Herd Group, Brilliant Fleet Van and Fleet Management Solutions. Established in 2014, Herd Group has grown to be a national presence in flexible van rental, fleet management and sales, working with every customer to tailor make a bespoke service.


Established in 2018, Coastr aims at revolutionising the vehicle rental market with its innovative technology. Coastr's Digital Vehicle Rental platform provides independent vehicle rental businesses with a connected ecosystem platform to become fully digitised and benefit from immediate cost savings, higher fleet utilisation and revenue maximisation.