MEDEQUIP FUNDRAISING FOR ALZHEIMER'S SOCIETY TOPS £40K MARKER

When community equipment specialists Medequip first adopted the Alzheimer's Society as their chosen charity, they had no idea of the scale and scope of the adventures Medequip people would be willing to undertake to raise money for the UK's leading dementia research and support charity!

With the association between the two organisations now in its third year and fundraising totals well over £40K, it's a credit to the business and to its intrepid staff to review the sort of activities which have helped Medequip reach this total. 

Fundraising began with a leap into the unknown - quite literally- when Medequip staff abseiled off the ArcelorMittal Orbit, a 114.5m high sculpture and observation tower in London's Olympic Park. They all reached the ground safely, if a little shaken and stirred!

They're an active crowd at Medequip. Since then, challenges have included cycling from Land's End to John O'Groats and other expeditions on two wheels, sky diving, a Tough Mudder and a number of half marathons, a Three Peaks expedition and the Great South Run.

A fundraising sporting lunch woke up the sports challenges, with an active five a side football team now going great guns in their league and a 72 hole golf competition bringing out staff and customers for a great day golfing and fundraising.

There's been massive support from Medequip's network of depots across the country too, with individuals organising events like cupcake days, tuck shops, sweepstakes and car boot sales, amongst other initiatives. Medequip's Promotions Team has kept the theme alive at events across the country, requesting donations for giveaways.

Joe Swan at the Alzheimer's Society underlines the importance of corporate fundraising to the Society."We are hugely grateful for all of the support given to us by Medequip. Just as an example, £40,000 could pay for 528 people to attend our Singing for the Brain group over the course of a year. Thank you, Medequip!"

Supporting the Alzheimer's Society has also had far reaching effects within Medequip. To date, the company has trained 250 staff as Dementia Friends, and also fields one Dementia Friends champion qualified to deliver training to others.

For further information please contact:

Medequip: Matt Ward      matt.ward@medequip-uk.com    DDI:  01484 504121

Editorial:  Ann Horan         pr@dmddesign.co.uk                       01422 371633