Mum-of-four wins through to final stages of X Factor-style competition for property investors

Mother-of-four Cynthia Odoi from Hackney is hoping to be a millionaire by the end of 2019 after entering a competition organised by a property wealth education and training company.
 

She’s one of 40 contestants who entered the Millionaire Maker challenge at the start of the year and, after passing an audition, she’s now being mentored by judges before facing a public vote in December.

The aim of the contest, organised by Doncaster-based Touchstone Education, is to help as many contestants as possible to generate a turnover of £1million or more.
 

The first to reach the target will receive a VIP package worth £15,000 including an all-expenses paid trip to a Formula One race weekend with Touchstone.
 

Cynthia has been involved in property management all her life – as an eight-year-old in the 1970s, growing up in a large Victorian townhouse in Hackney, she helped her parents to collect rent from lodgers.
 

Over the years she’s co-owned, bought and sold more than 10 properties and managed up to 500 others as a letting agent while also raising four children now aged between 12 and 18.
 

She hopes to use the skills she’s learned to top the £1million mark this year and win the competition.
 

 “When I heard about Millionaire Maker, I loved the idea and when to went to audition. I was so happy when I got though and I’m loving the process,” she said. “It’s the best thing I’ve done in my life.
 

“I believe that knowledge combined with action creates power and that’s really helping me pursue my goal of helping and impacting positively in people’s lives.

“My goal is to become a mentor for other letting agents, showing them how to improve their businesses and lives.”
 

Cynthia added: “I’d like to help as many people to learn how to become free financially. We teach our children to pass exams and to become good worker rather than good employers.
 

“I’d like to teach inner city children living in poverty that, with the right education and direction, they can learn how to become financially independent.”
 

In January competitors submitted business plans and each was asked to explain what they wanted from the process and what they hoped to achieve, other than to make money.
 

A final group of 25 was selected by judges, based on the quality of their submissions and on their determination to succeed.
 

They have been split into two teams, one mentored by Touchstone’s Chief Executive, Paul Smith and Managing Director Abi Hookway, and the other by Paul’s wife and business partner, Aniko, and the company’s Commercial Director Gordon Dutfield, with each battling to produce the first millionaire.
 

After visiting judges’ houses for an intensive training weekend, the contestants are now putting their business plans into practice with help and advice from mentors during weekly catch-up sessions. Each contestant is keeping a video diary to provide a record of their investment journey.  
 

Touchstone, which runs courses and seminars across the UK focused on investment in property, launched the competition as a way of bringing investors together to share their experiences and expertise.
 

Paul said: “We’re always looking for new ways to impart our knowledge and this X-Factor style competition helps to generate some energy and excitement around the process.
 

“By adding a competitive edge, there’s an added incentive for our investors, with help from our staff, to push themselves further to make their property portfolios worker harder for them.”
 

He added: “We’ve already seen some early wins for our investors and, even at this early stage, several are on course to reach the £1million mark by the end of the year.”

For more information or high-resolution photographs please email carlos@carlosalbamedia.co.uk or telephone 0141 637 6399 or 07880505647

Notes:

• Touchstone, founded by Paul and Aniko Smith in 2004, promises ‘freedom through knowledge’ with a series of training courses, ranging from an online webinar to ongoing monthly learning as well as masterclasses and other learning materials.
• It is the first provider of wealth education training in the UK to be certified by the CPD Certification Service.
• The company operates a series of Six figure Summit throughout the year across the UK where learned spend two full days of intensive training with Touchstone Education’s top professionals where they are given access to high value knowledge about proven property investment strategies.
• Delegates who wish to learn more can attend follow-on specialist workshops on topics such as serviced accommodation and commercial portfolio management.
• All the course materials are created in-house and owned by the company. As well as trading in the UK, there are plans to introduce Touchstone courses in the US, Europe and the Middle East.