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Ref:PRSH260 Date: 28February 2019
SARH film in line for industry ‘Oscar'
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A touch of Hollywood magic has seen Stafford and Rural Homes (SARH) shortlisted for a prestigious housing industry award.
Stafford's leading provider of affordable homes to rent is shortlisted for theExcellence in Tenant Communication Award, presented by a national organisation representing housing association tenants.
Ashort film based on The Wizard of Oz caught the eye of judges at theTenant Participation Advisory Service(Tpas) for the entertaining way it highlighted howa decent home is the first essential that people need to live fulfilling, secure and independent lives.
Premiered at the housing association's AGM, ‘There's No Place Like Home' also showcased SARH projects, helping to make the communities it serves ‘Great places to Live, Work and Grow.'
SARH is no stranger to success at the Tpas Awards, having previously scooped top honours in theCommunity Focused Service/Product of the Year category for its pioneering BeConnected programme, which aims to reduce loneliness and isolation.
Karen Armitage, SARH Chief Executive, commented: "We're delighted to once again be in the running for a Tpas award.
"These awards are particularly special as they're presented by an organisation representing the people who are most important to us - our customers."
The film was a huge hit when it was first shown at the AGM and has since been viewed hundreds of times on the SARH website (https://www.sarh.co.uk/about-us/how-we-are-run/sarh-agm/sarh-agm-2018/). It stars employees in full costume with Karen as the Great Oz, who can grant the wishes of the characters for more new homes, more allotment space and activities aimed at helping people to reconnect with the community.
Importantly, it has also provided a cost-effective way to engage with customers who would usually be hard to reach, as it can easily be shared online and through social media.
"The mini-movie was great fun to film and it's received rave reviews!" said Karen. "We're now hoping it will scoop an industry equivalent of an ‘Oscar' at the Tpas Awards next month."
Caption:
The cast and crew of ‘There's No Place Like Home'
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About Stafford and Rural Homes
Stafford and Rural Homes (SARH) is the largest social landlord in Stafford with around 6,000 homes across Stafford, Stone and the rural villages across the Borough. Established in 2006 to own and manage the former Stafford Borough Council housing stock, SARHset up a trading subsidiary company Housing Worx, to deliver planned maintenance works to its properties and fulfil commercial contracts in 2012. SARHalso offers 18 Independent Living schemes for people aged over 55 andan award winning Telecare home safety and personal security system for the elderly and vulnerable.SARH has invested more than £100 million on improvement and regeneration programmes and building over 500 high quality new homes for rent and shared ownership which have benefited SARH customers by improving neighbourhoods and creating job opportunities for local people. A Community Benefit Society (CBS), the housing association works in partnership with local authorities, health trusts, statutory bodies and a range of voluntary organisations to create safe, sustainable communities where residents can ‘Live, Work and Grow'.
Follow SARH on Twitter@SARHomes
Media contact:
Martin Farrow
CHANGEWORKS Communications
t: + 44 (0) 1785 247588
m: +44 (0)7771 970025
e: mfarrow@changeworkscom.co.uk
Stafford and Rural Homes contact:
Mara Hargreaves
Marketing Manager
t:01785 216793 (Direct)
m:07800 619 863 (Mobile)