Catch us if you can - the great London Morpher folding helmet giveaway - Central London 5th June
Hey Londoners, we've got a great big treat for you - we're giving away some of our multi-award winning MorpherFlat Folding Helmets at various central London locations, to the lucky folks who track us down on 5th June.
All you have to do to be in with the chance of winning one of our awesome helmets, which sell for £109, is answer a few questions. The survey will take minutes to complete and as well as giving away helmets to some of the lucky survey takers we're giving away other bike related goodies on the day too.
What makes Morpher helmets a must have for anyone who wants to stay safe on London's roads, is that when they're not in use they simply fold flat, in seconds and slip into a bag. No more having to lug around a bike helmet when not cycling.
The last time we took a survey was in 2013 because we wanted find out why people didn't wear helmets. We discovered that people were prepared to compromise their safety for convenience. The results of the survey revealed the shocking statistic that 85% of London cyclists refused to wear helmets because they found them too cumbersome to carry when not riding. We're hoping to find that this has changed.
Five years later more Londoners than ever are cycling regularly and there are now more bikes than cars on the roads, so road safety and protecting our heads when on London's fast moving, busy roads is even more important than ever. Keeping safe should be a priority for everyone and we're hoping to discover that many more of you are popping on a lid when you saddle up.
Whether you're a commuting cyclist or a bike share scheme user, a helmet protects your head and can help prevent head and brain injury by nearly 70% compared to cyclists not wearing one.
These incredible, fully safety certified, flat folding helmets were invented by Jeff Woolf OBE, an innovation specialist and London cyclist with a passion for making cycling safer and more convenient for everyone.
If you want to be in with a chance of getting a free Morpher Helmet you will be able to find us at various busy London cycling hot spots during the day. We're starting at Soho Squareand will be there from early in the morning. If you complete the survey you could soon be the owner of a stunning Morpher helmet, the most easily transportable bike helmet available today.
After Soho we're hopping over to Trafalgar Square (around midday), then onto Covent Garden and ending up in Liverpool Street for the commute home.
We'll post our exact location live during the day on our twitter and Facebook feeds - we're at @Morpherhelmet and www.facebook.com/morpherhelmet
Ends
Morpher Helmets are available in matt black, shiny black, silver, red and white and are available from www.morpherhelmet.com or Amazon.
RRP: £109.99, including free courier delivery
For further information, jpegs, video, interview and more information please contact: Caroline Ratner, caroline@carolinecomms.com 020 8209 0120 or 07976 765453
Notes to Editors
Awards
Morpher Helmet has won prestigious awards for innovation and inventions:
iF D+I Award ‘16
Edison Gold Award
Time Magazine top 25 Inventions
Popular Science Invention of the year
SXSW accelerator finalist
Yahoo Sports Technology Start Ups Awards 2018
About Jeffrey Woolf OBE - Inventor and CEO of Morpher Helmet
Morpher was invented by Jeff Woolf OBE, a well-known innovation specialist, twice named British inventor of the year. Jeff has been working on the Morpher Helmet for more than five years. He came up with the idea of Morpher with its folding helmet technology after he nearly died in a cycling accident. Doctors told him that he would have almost certainly have not survived if he hadn't been wearing a helmet. After his accident, Jeff began noticing that despite the risks, many people didn't wear helmets. He became passionate about road safety, determined to find out why they didn't and as a seasoned innovator was keen to find a solution.