Swindon professional signage company iDeal
Displays is delighted to announce its support of the Tour de Troops endurance
cycling challenge.
iDeal Displays, who also specialise in providing
exhibition stands for businesses across the world, join L3 TRL technology and
Anchor Vans as sponsors of the event, a five-day cycle between Land's End and
John O'Groats taking place between Thursday 7 June and Monday 11 June.
The company will be providing the signage for
the support vehicles which are due to follow the riders on their mammoth
journey, which takes in the 874 miles between Great Britain's two most extreme
points.
The Tour de Troops, which is back after initial
success in its first year in 2017, was founded by Captain James Wadsworth CGC
and forms part of the Captain James Wadsworth Challenge, alongside the Victory
Swim, the annual water-based challenge taking place in Gloucestershire in
September.
The Tour, which puts participants' fitness and
endurance to the limit – the route between Land's End and John O'Groats takes
most cyclist between 10 and 14 days to complete – aims to raise money for the
Felix Fund, a charity supporting the Explosive Ordnance Disposal community.
iDeal Displays' support for the event is the
latest in a long line of charitable contributions to the Felix Fund – the
company has previously helped out the charity with a number of stand designs
and collaterals.
Chris Brazil, the managing director of iDeal
Displays, said: “We're elated to have been given the opportunity to join a
number of other great companies in sponsoring the Tour de Troops event and
supporting the Felix Fund, which does so much great work in supporting both serving
and ex-bomb disposal experts."
“We've helped the charity with a number of
events before, but this is by far the biggest and most challenging we've been
part of – we'd encourage anyone who fancies pushing themselves that extra mile
to get signed up. It's all for a great cause!”
For those wishing to make a donation to the
Felix Fund, can do so here: https://www.justgiving.com/fundraising/tourdetroops
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