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East Yorkshire beef business heads to Wembley for family business award



East Yorkshire beef business heads to Wembley for family business award



A trip to Wembley is in store for a Driffield premium beef business that has been shortlisted in a nationwide competition for family businesses.


Tibthorpe based The Yorkshire Wagyu Company has been selected to represent the North East as a regional finalist in the Best Small Business category of the National Family Business Awards, previously known as the Red Ribbon Awards.


Organised by Family Business Place, the National Family Business Awards are theonly National Awards for family-run enterprises andcelebrate theachievements of enterprising families, regardless of size or industry,from all four corners of Britain.


Of the shortlist announcement, The Yorkshire Wagyu Company co-founder, farmer Jonathan Shepherd said: "We're very proud to be shortlisted in the Red Ribbon awards alongside much larger and more established family businesses than ours and we're really looking forward to the final on 15thJuly at Wembley Stadium."


After two years spent establishing one of the biggest herds of full blood and cross bred Wagyu beef in the UK, Yorkshire Wolds farmers Jonathan Shepherd and Jim Bloom launched The Yorkshire Wagyu Company in 2014 to sell their premium beef direct.


Wagyu beef originates from Japan where it is renowned for its exceptional flavour and melt in your mouth tenderness and its high levels of ‘good' monounsaturated fats that give the beef its characteristic marbling.


The Yorkshire Wagyu Company recently won the Remarkable Taste of East Yorkshire at the Remarkable East Yorkshire Tourism Awards (REYTAs).



 Photo: Juli and Jonathan Shepherd

For more information or to arrange an interview with Jonathan Shepherd, please contact Tracey Baty at three60 marketing on


Direct line: 01430 871360

Mobile: 07971 961574

E mail:traceybaty@three60


Notes to editors


  1. The Yorkshire Wagyu Company is based at Field House Farm in Tibthorpe.

  2. For more information about Yorkshire Wagyu, please visit,,

  3. Jim Bloom and Jonathan Shepherd are founder members of the Wagyu Breeders Association. For more information, please visit

  4. Family Business Place (FBP) is the UK's leading network for family businesses creating opportunities for them to connect with each other, publicise achievements, engage with professional advisers and safely share issues, frustrations and experiences. FBP also work with those at the helm of family firms to develop strategic growth, marketing and PR strategies to ensure their businesses succeeds for generations to come. Contact Amalia Brightley-Hodges: or 01732 220120.