Press Release

UK's Number 1 Recipe Delivery Service Launches Android App

--Win back time on food shopping, meal planning & cooking with Gousto--

London, United Kingdom, April 19^th2016: In celebration of its fourth birthday, Goustotoday unveils a new Android App to offer even greater flexibility for home cooking. The latest technology comes hot on the heels of the successful launch of the iOS App.

Gousto (www.gousto.co.uk)is one of the UK's fastest growing technology-based food companies. For Gousto, offering enhanced flexibility for busy people, via technology such as the new Android App, is the order of the day. Gousto's customers are those who want to enjoy restaurant-standard, delicious meals at home while reducing the time spent cooking, meal planning and food shopping.

Gousto's CEO/CoFounder, Timo Schmidt, said:"By catering for the most popular mobile software globally, the new Android App is a logical next step for Gousto. More and more people are shopping on their smartphones, on their way to and from work, while waiting for a bus/train, even while ‘watching' television! Multi-tasking and convenience are the order of the day for busy people, but we still want to eat well and enjoy our time cooking. The weekly food shop is a mundane chore for many of us, and food waste a real concern, which is where Gousto really steps up to the plate."

10 reasons why people rely on the flexibility of the Gousto App

Join the thousands of people who already plan their meals with Gousto's innovative mix of modern technology and the best, freshest and (where possible) organic ingredients to make home cooking easy, exciting and delicious.

1. App in hand,reduce the amount of timeyou dedicate to food shopping and meal planning by following the easy to navigate process of recipe selection.

2. Pick the recipes that suit your personal taste preferences (vegetarian, meat, fish) fromweekly-changing menusdesigned by in-house chefs.

3. Select from achoice of delivery datesand don't worry about waiting in - your fabulous box of ingredients comes with a 24 hour guarantee to stay cool and delicious!

4. Choose from a range of cooking times starting fromunder 20 minutes.

5. Gousto provides achoice of recipe formats(easy-to-follow cards are included in every box and you can access the recipes online too).

6. There's no hassle andzero food waste, as the ingredients for each meal come ready packaged in the exact portions you need.

7. You canmanage your orders effortlesslywithin the App and rate your dishes to feedback your favourites to Gousto.

8. According to the loyal Gousto customers, discovery is the primary reason they love using the service. Join them by discovering new ingredients, cooking tips, time-saving ideas and unlock a world of incredible home-cooked meals!

9. When you refer your pals to Gousto and they sign up via the App you get money towards your next Gousto delivery!

10. As a Gousto customer you can log in online and via the App using the same details, making the experience totally convenient regardless of which platform you use.

Notes to editors

Fancy giving the new Gousto Android App a go? Enter codeANDROID15at the checkout for up to £15 off your first order!

If you'd like recipe ideas, images, more information, the chance to sample Gousto's latest menu in your own kitchen, or for any other media enquiries, please contactteamgousto@literallypr.comor call Helen Lewis directly on 07904801669. CEO Timo Schmidt is available for telephone interviews today (19th April 2016) regarding the Android App launch and the company's ongoing investment in technology.

Online press folder:http://bit.ly/1ptQuX3

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Buy Gousto:http://www.gousto.co.uk

Technology drives fast growth in the online food delivery market

The UK market for online food delivery is already worth more than £8bn and the recipe box market is growing fast. Globally, the online grocery market is growing fast and is expected to reach £61.5 billion by 2018. In three years, Gousto achieved double Tesco's inventory turnover, four times Ocado's revenues on a per SKU basis, and double the average supermarket gross margin due to its zero waste rate and direct sourcing relationship with farmers, which cuts out the middlemen.

How Gousto works...

Gousto works with a team of talented chefs, British butchers and organic farmers to develop recipes that make the most of the highest quality, fresh and seasonal produce. All of their quality ingredients are ethically sourced and delivered in recyclables boxes direct to your door - but you don't have to wait in! Biodegradable packaging and cooling elements will keep all your food fresh and fabulous until midnight. By choosing from 12 recipes on their weekly menu, customers can order up to four Gousto meals for two or four people each week, via the Android App, the iOS App and online athttp://www.gousto.co.uk/. Free Apps across iOS and Android platforms enable customers to plan, order and arrange delivery of meals on the go. 

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