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The rise of the super-savvy-saver creates an opportunity for new business

Over the past few years, Britain has seen the rise of the online super scrimper, the professional bargain hunter and the sales aficionados. These people spend hours every day scouring the Internet to find the best deals online and websites like www.pricedropdonkey.com have taken this opportunity become the savvy shopper's weapon of choice.

A recent Shoppercentric survey found that whilst people love a good bargain store chain, standards have risen when it comes to what people have come to expect when purchasing goods for a lower price. This increase in deal-driven shopping highlights how aware Brits have become of money and product pricing than they used to be. In fact, 61% of respondents say that they never buy premium brands at their full price.

According to Royal Mail, young city dwellers aged from 18 to 34 spend the most time sourcing what they think is a good deal, with six per cent saying they continue to look for a better price, even after their purchase has arrived. Perhaps the younger generation is more interested in looking after money than their predecessors.

www.pricedropdonkey.com is a daily deals website which finds the best price drops online and presents them to their users to decide on which deals are too good to miss. Price drops that the website finds are as high as 96% enabling users to save money amounting to hundreds or even thousands of pounds.

Edward Genochio, CEO of Price Drop Donkey said, "We're seeing a massive rise in the number of visitors to our website. Online users in the UK are becoming increasingly savvy, choosing to shop around more and use websites like www.pricedropdonkey.com. As a money saving website we're proud to be able to save our users hundreds of thousands of pounds every day."

The Shoppercentric report also shows that 7/10 shoppers don't care where they get their premium brands from, as long as they get a good price, 59% say that large discounts on premium brands makes them wonder if the original price is too high in the first place and 74% say that they love finding brands with a discount.

Steve Evans from Staffordshire and one of Price Drop Donkey's avid fans said, "I simply love a bargain, and whilst I enjoy scouring the Internet to find the best deals out there, Price Drop Donkey is the first and last place I check every day. A lot of the price drops aren't even advertised by online retailers so they're easy to miss without Price Drop Donkey".

Google search trends show a four-fold increase in people in the UK searching for online deals over the past ten years, and Price Drop Donkey hope to be leading the way when it comes to showcasing the best deals from across the internet in 2016 and beyond.

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For more information or for media enquiries please contact david@pricedropdonkey.com