The Entrepreneurs Essential April Event:

How To Get Free Publicity

Learn how to pitch to the press event on April 20^th2016 in Central London:

10am Find your Press Hook

11am Pitch to the Journalist

12pm Find your golden nugget

Knowing how to pitch to the press should be an essential part of your marketing mix being an entrepreneur, however you may not know where or how to start or you may have used PR agencies in the past and had your fingers burnt and you're now ready to go it alone and take charge of your own self-promotion.

PR Trainer Amanda Ruiz is hosting an essential PR training event aimed at small business owners who realise the importance of adding PR to their marketing arsenal.

Her co-host is Helen Croydon, journalist, author and media commentator who will be actively pitched to by the workshop attendees. Helen will give live feedback on the 3 minute pitch and will give suggestions on how it can be made more compelling, interesting or newsworthy.

The session will start off with Amanda teaching the attendees how to find their press hook (or angle). She will go over live examples of successful press hooks when approaching the press and will spill the beans on the Do's and Don'ts of approaching the press.

The second part of the workshop will be the ‘Pitch to the Journalist' slot where the attendees can put into practise what they have just learnt in a ‘safe' and friendly environment. Time is limited to 3 minutes per person as that is how it is in real life when dialling through to your target journalists.

Part three is all about digging for' golden nuggets' that the press will love. Very often this is where entrepreneurs fall down when pitching their story to the press - they are too vanilla and don't stand out from the crowds which is why their press release is unopened or at the bottom of the pile.

If you're interested in getting free publicity for your company, then don't miss this event.

Tickets are available at:

 http://www.monkfeet.com/course/how-to-pitch-to-the-press-plus-your-chance-to-pitch-to-guest-journalist-at-event/470?ref=1d6db519

-ENDS-

Contact: Amanda Ruiz

Tel: 07711 419595

www.amandaruiz.co.uk