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Together Agency launches digital, social, and PR campaign for Samworth Brothers’

Hi ,

I thought you and your readers might be interested to hear about our latest work with MOR Sausages, the latest product innovation from Leicestershire based Samworth Brothers. 
We're a leading creative agency working with high profile global clients such as Licor 43, Pernod Ricard Australia, Pukka Pies, Fox's Biscuits, National Trust and Muller. 

This most recent project comes from a continuing partnership with Samworth Brothers, one of the country's largest food manufacturers.   

Let me know if you'd like to hear more on interview opportunities? 

Speak soon,

Together Agency launches digital, social, and PR campaign for Samworth Brothers' MOR Sausages

Together, an award-winning creative agency, has launched the digital, social and PR campaigns for MOR Sausages - the latest product by Samworth Brothers.

MOR is the newest product innovation to come from Samworth Brothers. Made with unique blends of prime, British meat, vegetables and fragrant herbs and spices, MOR sausages are lower in fat than regular pork sausages but packed with taste - making them great for midweek meals. 

Together was appointed as the marketing and communications agency for MOR at the beginning of 2017. As part of the launch campaign for the product, which hit the shelves of Tesco supermarkets on Monday 3rdApril, Together has designed and developed the MOR website, launched the MOR social media and PR campaigns, produced all photography to support the launch and worked with a Creative Development Chef to conceptualise the original MOR recipes.  

Click here to download image

Alan Richardson, Head of Category & Marketing at Walkers Sausage Co, part of Samworth Brothers, said: "We know that people are eating differently and looking to experiment with new tastes, and this is the idea behind MOR - to provide consumers with a new premium sausage product that is a bit different.

"Together's work on MOR has been excellent, and their advice on how best to communicate our proposition to consumers has been completely invaluable. Working with Together has been a great experience, and we're delighted to be partnering with them on our social and PR going forward."

Jonathan Turner, Partner at Together Agency, said: "Having launched the website and social media for My Healthy Kitchen, another Samworth product, earlier this year, we're thrilled to be continuing our work with the brand through MOR.

"MOR is an innovative, exciting product that really challenges what consumers expect from their favourite foods. It's been a fantastic project to work on, particularly in PR, which is one of the newest and fastest growing areas of our business. We can't wait to see the results of our work."

For interview opportunities, behind the scenes video, or further information and assets please contact Beth Stanford on:

Tel: 0115 956 4100 | Mob: 07487 268 857 | Email:


Established in 2006 by Jonathan Turner and Nick Honey, both of whom have more than 25 years' industry experience, Together is an award-winning creative agency specialising in branding, advertising, digital and social media for clients from all over the world; notable clients include Fox's Biscuits, Müller, The National Trust, Interflora, Pukka Pies, Pernod Ricard Australia and Licor 43.