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8.
December
2016.
Fuzzy Brush Recognises The Need For Better Dental Awareness

Following the comments from Dr Sara Hurley, chief dental officer last week, Fuzzy Brush are pleased to announce further initiatives in raising the awareness of the importance of dental hygiene for both the UK and foreign markets.

Fuzzy Brush has long been known for the chewable toothbrushes it supplies to the hospitality, travel, leisure and airline industries. Now however with new product ranges Fuzzy Rock Coolmint, Fuzzy Rock Peppermint and Fuzzy Rock “Bubble Yum” for kids Fuzzy Brush has branched out into the retail market.

All of their products contain xylitol, which promotes dental health by helping to neutralise plaque acidity on teeth and repairing tooth enamel, this is used widely in many FDA approved dental products. 

Further establishing product credibility the company has already gone through processes necessary under food and drink administration legislation.

Just over 20 years ago Fuzzy Brush was launched in the UK, today sees the company expand into the Asian market place, following an unprecedented deal with South Korea.

Export sales have increased by 1,100% as a result of the negotiations and Fuzzy Brush is set to expand massively in 2017.

Fuzzy Brush founder Jim Drew said: “We’re now investing in equipment to make sure we can keep up with incredibly high levels of demand.  There’s a big government drive in South Korea towards xylitol products for dental health and we have gone from selling 10,000 packets of Fuzzy Rock a month there to selling 120,000 packets every month.

Our unusual product helps us to reach children and provide a fun way to keep their teeth clean between brushing or for when they’re on the go. We are keen to promote healthy teeth worldwide and believe prevention is far better than a trip to the dentist!”

Fuzzy Brush also supplies more than 1500 stores in the UK, including Asda, Morrisons Superdrug, Boots and Lloyds Pharmacists, and are discussing the release of a number of new products in 2017-2018 to facilitate demand from others.

As we move out of 2016 Fuzzy Brush is pleased to announce additional contracts now in Germany, Czech Republic, Australia, Japan, South Korea the USA, Spain, France and Switzeland and with many others in the pipeline.

There is no stopping this UK company, proudly displaying the Union Jack on it’s packaging.

Jim says “I think the Union Jack represents quality and a high standard and we’re proud to be manufacturing in the UK.”

Headquartered in London, all of Fuzzy Brush’s products are made in the UK, at two manufacturing plants in the Midlands and Surrey, before being packaged in County Durham.

He said: “For a while demand became so great that we had to turn orders away, the new investment in bespoke equipment means we can take the business to the next level. It is snowballing. There is clearly a push now for better dental care in the UK with initiatives such as Smile4life, but we also feel that it is a global issue an we hope we can do more to be involved.”

www.fuzzybrush.com


 

Notes to editors:

Fuzzy Brush is a unique all-in-one chewable toothbrush and breath freshener designed by dentists. It contains 95% Xylitol, a natural sweetener proven to be highly effective at killing bacteria in the mouth, protecting tooth enamel and fighting tooth decay. In addition to Fuzzy Brush capsules and resealable packs, Fuzzy Rocks crystal mints are also available in two flavours, bubblegum and coolmint. 

Fuzzy Brush was founded in 1996 by managing director Jim Drew. It currently sells 20,000 packs every month in the UK, though major supermarkets and leading pharmacy stores, including Boots and Superdrug. Its biggest market is South Korea, where it is currently selling 125,000 packs every month. Fuzzy Brush has ambitious growth plans to expand into further Asian markets as well as the US in 2017.

Media Contact:         Taryn Johnston

+44 7010 050 224

taryn@theinvestorcrowd.co.uk