FOR IMMEDIATE RELEASE: APRIL 1, 2016

From: Stacy Marking

The LEMONGRASS TRADING COMPANY LTD

Tel: 01308 862339

Email:stacy@lemongrasstrading.com

CASHMERE ALERT! NEW MOTH INVASION MAKING NEWS.

SOS TO READERS: SAVE OUR SWEATERS. NOW.

Why must we SOS?

1. There's a massive moth invasion

2. It's urgent - action must be taken now - April 1^stthe larvae are hungry

3. Attack the larvae NOT the moths!
   

• A Massive Moth Invasion:We bought record amounts of cashmere in the UK this winter (like Burberry's iconic cashmere scarf and John Lewis' roll-neck cashmere sweater, with sales up 80% this winter). And then we had the warmest, wettest February ever on record (according to NASA), creating the perfect conditions for massive Moth Invasion. What's the connection?
  All winter those Moth eggs lay snug and safe in our dark, warm wardrobes, and now its spring their horrible larvae (those tiny caterpillar-like things that actually do the damage) are hatching out. Even now they are munching on their very favourite food, cashmere, at our expense.
  

• It's Urgent.As soon as spring is here it's time to act, and your readers need to act quickly. Clothes Moths will be active from April to November. Of course we all want effective deterrents that will save those costly fashion favourites. But remember, we'll almost certainly be spraying in bedrooms and closets, breathing harsh - even toxic - chemicals even as we sleep. One of the ‘greenest' experts fighting at the front line of the War on Moths is The Lemongrass Trading Company, which specialises in pure and natural plant-based insecticides containing no added chemicals, which also happen to smell wonderful. Follow their 10 vital suggestions to Save Our Sweaters

• Attack the Larvae:The Lemongrass Trading Company is launching a new and revolutionary formula that targets not just the adult moths but also the actual larvae. It's a new version of their runaway best seller, the 100% Natural Lemongrass & Cedarwood Anti-Moth Spray.It is non-toxic and chemical free. (www.lemongrasstrading.com)
  Try it now, urgently, before the larvae start on their feeding frenzy!
  

• Vital Advice: 10 GREEN WAYS TO FIGHT THE MOTH INVASION!
  Advicefor every fighter in the Mission on Moths - for who do you know who has not suffered from this Moth Invasion? Here are 10 essential tips for you, me, and your readers, your friends, your family and every fashionista! Win the Moth Mission with TheLemongrass Trading Company's vital 10-point check list:

TEN WAYS TO FIGHT THE MOTH INVASION -

Most of them are FREE!

1. By the time you spot one of these tiny moths (Tineola bisslliella) fluttering from a cashmere sweater, a woollen coat sleeve or a silk pashmina, it's already late in the game.Embark on a cleaning frenzy, now.

2. Moths love every speck of dirt, every splash of food, every trace of sweat.
   The adult female lays up to 50 eggs, and she'll choose any spot of dirt or bodily traces where the larvae (tiny caterpillar-like creatures that do the actual munching) can feed. Check garments when you take them off, sponge off any splashes you can see.Wash frequently and thoroughly.

3. Dry cleaning is expensive, but essential for suits, coats and jackets before you store them away. But even dry cleaning does not destroy the eggs which the female likes to lay in dark, warm, undisturbed havens like seams, turn-ups, crotches, armpits,Turn inside out and brush seamsfiercely. (Do this over the bath, or onto newspaper - you do not want the eggs to hatch later in your carpets or bedding.

4. Moths hate the light; so hang them by an open window in the sun. If you possibly can,take your clothes out of doors, and beat them brisklywith an old-fashioned carpet beater, an old tennis racket or even a ping-pong bat! You are aiming to dislodge any remaining eggs.

5. Storage: once every item is clean,wrap individually in plastic bags(clear ones are best, so you can see what is what) then seal. Keep each sweater or cardigan or scarf in its own bag - this is a terrible bore, but then if some larva does unfortunately hatch, it can only eat one item and not the whole pile.

6. Now embark on the floor and furniture (I know, but try it in one great blast of energy). Moths lay their eggs on dust balls, fallen hair, old sticky bits of who-knows-what, and single socks!Vacuum every inchof carpet, under rugs and sofas, in dark corners. Vacuum the cracks between floorboards, wash out the dusty corners of wardrobes, wipe shelves, shake empty drawers. (And throw out all those things you thought might some day come in handy!)

7. The Freezer is Cashmere's Best Friend! The same rules apply - clean and well wrapped in plastic. To avoid condensation, enclose a tea towel. Freeze in a normal household freezer for at least 3 weeks, and then allow to thaw out gently. (Add a Label showing the date - it is easy to forget how long it's been there).
   NOTE: THESE ACTIONS WILL WORK - AND THEY COST NOTHING!

8. Now things to buy:There are small tent-like cardboardPheromone Traps, with sticky strips that give off a female scent and trap the males. These are useful because they reveal the extent of the problem (they can come thick and fast) but by definition it is only the males they catch. Females are still free to flutter into your cupboards and lay their eggs.

9. Buy Insect Sprays that are Natural, ‘Green' and Environmentally Friendly. Many of the insecticides you can buy are effective but heavy with man-made chemicals. They smell harsh and unpleasant, and some of them have toxic fumes that you continue to breathe for many hours, even days. That is the reason The Lemongrass Trading Company uses only Natural Essential Oils (such as Lemongrass, Cedarwood and Eucalyptus) and other plant extracts that are traditionally anti-insect, anti-bacterial and smell divine.

10. The revolutionary newLemongrass Anti-Moth Spray, which targets the larvae as well as the adult moths, comes in 3 sizes, available Post Free fromwww.lemograsstrading.com
    
    END

For further Information please contact:

Stacy Marking

stacy@lemongrasstrading.com

www.lemongrasstrading.com

01308 862339

Notes to Editors:

• Stacy Marking is the founder and CEO ofTheLEMONGRASS TRADING COMPANY Ltd, set up in 2013, dedicated to making pure Natural products that are environmentally friendly. All products are made on site in Dorset.

• The Company makes ‘green' insecticides (against Moths, Mosquitoes, Midges and Flies) and household products such as Air and Car Fresheners, that are 100% Natural, made exclusively from plant extracts and Essential Oils, with no added chemicals or synthetics.

• Stacy fell in love with Lemongrass when she came across a Farmers' Cooperative selling local produce from a bamboo cart in Kerala, South India. She still imports all the Lemongrass and other Essential Oils she uses from Kerala (known as God's Own Country), where it grows wild and in profusion.

• Lemongrass has extraordinary natural powers. Most people know its wonderful flavour in cooking, and perhaps its fresh, uplifting fragrance. But it is also a powerful natural insect repellent; it is anti-bacterial (one of the ingredients of Dettol) and an effective deodorant.

• Our mission is to make Lemongrass the go-to solution for insect deterrence, for moth prevention, for freshening homes, offices and cars, in horticulture, agriculture and the food environment - so that every one can breathe more safely, and the world will be a greener safer (and sweeter smelling) place. No pressure then.
  

• Company Milestones include:

  • 2014/15 Awarded an EU Grant for Innovation to experiment with the use of natural plants as biocides in agriculture & horticulture.

  • 2015/16 Successful laboratory testing of natural plant extracts and formulae as insecticides and larvacides at the University of Bristol. Launch of revolutionary new larvacidal Anti-Moth Spray.